Forget summer, it’s time to prepare for Christmas
Its usually in my experience, in Garden Centres, that the first frosty fingers of Christmas flimflam emerge just a bit before the clocks go back but this article suggests that Mr Carluccio has a lot to answer for this year!!! It tells us:
Many of us are still on our summer holidays so thinking about Christmas might seem premature. But for businesses providing festive food, drinks and presents, things are already gearing up.
The festive season begins for a lot of retailers when they send out their invitations for summer Christmas events. Companies hold them to make sure their products are included in the December issues of magazines.
On a balmy summer’s evening in London, while groups of people are enjoying a few cocktails under a cloudless sky, just off Oxford Street the Christmas festivities are already underway.
A branch of the Italian restaurant chain, Carluccio’s, is holding its Christmas press day. Amongst the mounds of fake snow, exquisitely wrapped presents and piles of slightly melted Italian chocolates, head of retail Emma Woodford stands proudly by the panettone display.