A bird costs less than a pint: welcome to Britain’s poultry capital
It seems slightly unnerving to me to think of so many chickens in one small section of counties on either side of the Welsh border. This story tells us:
The UK produced 1.7m tonnes of chicken meat in 2020, up 28% from a decade before. Meanwhile, the retail price of chicken is down almost a quarter since 2014 – meaning the average supermarket bird costs less than a pint of beer
Of the 1.1 billion broiler chickens slaughtered each year in Britain, about 25% are raised in Herefordshire and Shropshire, according to a PhD study by Cardiff University researcher Alison Caffyn.